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Physician Clinical Exchange > Cherry Hill Meeting Nov 2008

We held an advanced Physician Training Meeting and Medical Spa Owner Conference on November 8-9, 2008 in Cherry HIll, NJ at Cherry Hill Laser & Skin Care Center. We discussed Medical Spa Business and Marketing Topics and we discussed Advanced Clinical Topics. We plan to have meetings like this twice per year. This was our second meeting. We also plan to grow our group for three reasons. First, the more that participate, the faster we learn from each other. Second, we can form buying groups to realize volume discount savings and share intellectual property. Third, by organizing we can have greater influence with Laser and Product Companies to better suit our needs. For example, we can lobby more effectively for better training and support (ie. training webinars with online discussions and bulletin boards). If you are interested in joining or finding out more, please contact Jeffrey E. Epstein, MD at Jeff4459@aol.com.

This weekend's Advanced Conference was really well worth attending. As providers we all want to deliver the highest quality services possible to the largest patient population we can reach. Quite aside from all the "pearls" that were shared by various members of this group, we were really privileged to have recieved a veritable wealth of information regarding web marketing strategies. Personally, I am already working on implementing some of the recommendations for website design, context, etc. Great job Jeff!

What a great conference! It was like home coming. I met so many that share the same vision and frustrations. The information provided was exactly what I was craving to hear. The conference was well thought out and organized. I've attended many laser courses, workshops and webinars. But none of them provided the practical information needed to run a successful Clinic or Med spa like this one. There was so much real information on each topic that my head was spinning. They also have been very good with following up and answering my questions by email. I wish I had a support group like this when I started my Clinic. Unfortunately I had to miss the big portion of the exciting Internet Marketing Lecture because I was on the phone. Is there anyway that I can receive the presentation or summary by email?
Again, special thanks to Peter and Jeff for their generosity and the leadership.

What a pleasure it was to meet physicians and aestheticians with such a passion for their practice. It was evident that the main point of this conference was ensuring patient satisfaction by continuing education in the aesthetic field. Participants collaberated on best practices. Not only are they the experts in their field, but they continue to build upon each others' knowledge; these are the people that go the extra mile to ensure they are doing everything possible to exceed patients' expectations. Thank you for allowing Skin Script Products to present its philisophy on skin care ingredients and the treatment of skin conditions. You can always call on me with your skin care ingredient questions. Lisa VanBockern

We flew across the country for this conference and it was well worth the time. Big kudos for you, Dr. Epstein, for hosting this at absolutely no charge to us with all meals covered. My favorite part of the conference was all the marketing ideas. The section on internet search marketing was given by a genius on the internet. Tons of ideas that will give us instant benefit.

Dr. Fairfield was also filled with good ideas on marketing your practice and not discounting services during times of recession. You had to be there!

Trish

11.10 | Unregistered CommenterTrish

"It is a safe and confortable circle to discuss sucesses as well as failures and to better ourself, our patients and the aesthetic industry as a whole. Hard to find these pearls anywhere else"

Are you a med spa or cosmetic practice owner who feels that you've been traveling this path alone, trying to figure out the best marketing, clinical and operational strategies? Or perhaps you've spent thousands on so called consulting companies that promise to deliver hundreds of patients and revenues that will put you on the path to early retirement? I attended this past weekend meeting in Cherry Hill at Dr. Epstein's office and I was amazed. Dr. Epstein and his staff went WAY above and beyond putting this meeting together. From extensive notes and handouts provided to clinical and marketing pearls, it did not disappoint. I learned many new things and had many of my ideas validated. It was a breath of fresh air to be with colleagues with similar goals and needs, free from commercial bias that is so often found at official "society" meetings. It was a truly multidisciplinary gathering in which everyone was working towards bring our patients the best, safest results possible by sharing our clinical experiences and sharing ideas to make our practices more successful. I look forward to further online discussions as well as our next in person meeting.

Thanks again Dr. Epstein for all you did in putting this together and please pass my thanks to your staff as well.


11.12 | Unregistered CommenterFlightdoc

I just posted the "Short Clinical Tips" from the Clinical Exchange Meeting.
Please review the tips and comment on this bulletin board thread.
Do you agree or disagree? Are the Tips good or bad?
Copy and paste the Tip and then comment.

To see the Tips, go to www.ChLaserMD.com
Go to "Our Clinic"
Go to Conferences
Click on " Cherry Hill Meeting November 2008 Agenda, Notes, Handouts and PowerPoints"

11.16 | Unregistered CommenterJEE

Here is one tip that is posted: Use the Syris Headlamp for Tattoos as well as Veins. It is great. You can SEE what you are doing, so much better. Also use the 1.75 x HeadLoop when doing filler injections. You can see the skin rise as you inject when you are in the correct plane.

Any opinions on the Syris Headlamp and the Magnifying HeadLoop?

11.17 | Unregistered CommenterJEE

The conference was great, Dr. Epstein and team did a great job organizing it to make sure topics are relevant. The in depth medical discussion on different treatments led by Dr. Epstein on darker skin types, acne treatment, fraxel treatments on melasma etc are critical to any practitioner. Dr. Kevin Do's talk on skin tightening convinced me any of the lasers are just tools, and only the masters can do it well. I am very impressed with how Lisa VanBockern started her own SkinScript product line, through trial and error, she figured out ways to treat melasma, hyperpigmentation using natural lighteners etc. I got practical tips of running a clinic, and I am in touch with the experts I got to know at the conf.

Dr. Epstein, I am coming to the next one, make sure it happens sooner.

11.18 | Unregistered CommenterSusan

Thanks Jeff for a very successful and informative meeting. I look forward to the next one and networking with those in attendance in furthering our cause in advancing the medical cosmetic industry

11.18 | Unregistered Commenterpmdoc

Fraxel Protocols just posted on our website. ChLaserMD.com. Go to Our Clinic, then Conferences. Let us know what you think here or on Fraxel Users Group Thread.

11.19 | Unregistered CommenterJEE

Jeff and Peter went above and beyond any expectations one could have imagined. The conference was well thought out, informative and anyone who didn't attend missed out. I would encourage all like minded professionals to mark this as a must attend on their agenda in the future. The more people with similar interests in mind attend in the future, the more we can learn and grow in this exciting field of medicine.

Dermatosis papulosa nigra (DPN) is a benign cutaneous condition common among blacks. It is usually characterized by multiple, small, hyperpigmented, asymptomatic papules on the face of adult blacks. Histologically, DPN resembles seborrheic keratoses. The condition may be cosmetically undesirable to some patients.

For a discussion of how to treat Dermatosis papulosa Nigra (DPN) see our "Skin of Color" Users Group.

The next post on our Website will be suggestions about how to treat PIH from Acne in African-Americans. Stay Tuned. If anyone would like this info sent directly, send me an email at Jeff4459@aol.com.

11.23 | Unregistered CommenterJEE

JEE,

I went on and read the issue as well as signed up for a subscription. I think there are some positives as some of the articles will give a counterpoint from a different pysician.

The only thing I was a little concerned about is that it is still some of the same old physicians "writing" the articles. I hope that it pans out. I also think they need to start talking to some of the non-core physicians. We approach things a little differently than they do.

To some of them a complication rate of 10% is OK but to me a complication rate of zero is always my goal.

12.7 | Unregistered CommenterLH

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